Testimonial Trust (A Biggie)

by Unknown  |  in Tips Tingkatkan Trafik at  Thursday, January 13, 2011

E-books are quickly becoming a dime a dozen. If you would like to
make a profit with one of your e-books, you will need to set your
e-book apart from all the rest.  One of the easiest ways to do
this is through positive recommendations and reviews.  People are
more likely to buy a product, especially a new product, if it
comes highly rated and recommended.  If you would like to know
how product reviews and recommendations can help you, you are
urged to read on.  A number of helpful tips are outlined below.

As it was mentioned above, there are a number of different ways
that product reviews and recommendations can help you.  It was
also mentioned that e-books are becoming a dime a dozen.
Essentially, this means that there are so many e-books available
for sale; it is often difficult to make a sale.  With so much
competition it is hard for even with one of the greatest e-books
ever written.  Getting reviews or recommendations from your
previous customers, which are also referred to as testimonials,
may help increase your sales.  Positive testimonials help to
create a name for yourself; a good name.  They can also create a
sense of trust; trust that many consumers go searching for before
making an online purchase, even an e-book purchase.

Although it is important to know just how helpful customer
testimonials are and how they can help you, you may also be
wondering about getting them.  There are many e-book authors who
mistakenly believe that they have to sell their product first,
before receiving any customer testimonials or reviews.  This
isn?t the truth.  If you are looking to boost the appearance of
your e-book, through customer testimonials, you may want to think
about giving your e-book away in exchange for reviews.  It is a
known fact that many consumers love free products, even free
e-books. You will also find that many would be more than willing
to give your e-book a positive review, just for receiving it free
of charge.  You can often find these individuals on online forums.


Once you have a collection of customer testimonials, it is
important that you put them to good use.  In fact, you will want
to make sure that you use them to the best of your ability.  Not
only will you want to display your customer testimonials on your
webpage or your e-book sales page, but you will want to take it a
step further.  It may be a good idea to use customer quotes in a
press release or even in a newsletter that you send out to other
internet users.  To effectively help you increase your sales,
customer testimonials need to be seen and prominently displayed.


Speaking of being displayed, there are also a number of different
ways that you can have your customer testimonials displayed. The
most common form of customer testimonials, even for e-books, is
in printed format, like a small paragraph.  Of course, this is
okay to do this, but you may want to take it a step further.  If
it is at all possible, you may want to think about having your
customers give their testimonials in video format.  This is
relatively easy to do as many internet users have webcams.

If you are unable to do a video format, you will at least want to
include pictures with your written reviews or customer
testimonials.  Having a picture, even just a headshot, of the
person who gave the review, puts a face to it.  This is something
that many consumers search for. Although a picture really doesn?t
mean anything, it gives consumer a sense of trust, a feeling that
it is a real, legitimate review.

Customer testimonials are a great way to prove the quality your
e-book and even increase the chances of it selling.  One
important thing that you always need to remember is change.  You
never want to edit or change your customer testimonials without
permission. In fact, changing your customer?s testimonials may
land you hot water; hot water that may bring negative, unwanted
publicity to you and your e-book.

It isn?t really as hard as it sounds. Let?s get rid of all those
things that are hard to do by using our shopping cart software
Digital eCommerce Shopping Cart that makes it very easy for anyone to put
up their own professional eBook sales website.

Related Posts

0 comments:

thank you

Proudly Powered by Blogger.